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Smarter Insurance Shopping Built by People & Powered by Technology.
About SmartFinancial
SmartFinancial is a leading insurance marketplace serving the needs of insurance customers across all 50 states.
SmartFinancial’s CEO began his career as an insurance agent over 20 years ago. He and our tech-savvy COO founded SmartFinancial in 2012. With a long history in insurance and technology, our leaders have wed the two industries to create a smart way to serve consumers, businesses and insurance agents across the U.S.
We are a technology company on a mission to simplify the insurance-buying experience with a transparent insurance-technology platform that matches shoppers with the right insurance carrier products. We use our technology, our licensed agents and our insurance expertise to make the entire process simpler and more efficient for our users.
Our Mission
We are building a more efficient insurance marketplace, where consumers have the most satisfying experience finding superior insurance coverage at a great value.
A Better Way to Shop
There’s no smarter way to buy insurance than with SmartFinancial. We make it easy to find the highest-quality auto, home, renters, life, health and commercial insurance. No more hours spent comparing coverages and prices with various carriers. We do all the work for you.
Answer Questions
One simple application to fill out.
24 hour assistance
Trained insurance concierges if you prefer the phone.
Quick Results
Insurance quotes from top-rated companies in just a few minutes.
Compare
Compare options, find the right policy and save money.
Say Hello to Penny
Saving you money is Penny’s #1 goal! Penny is our bookish, self-proclaimed insurance nerd, a piggy bank with all the answers to your pressing insurance questions. Penny oversees all the content on the SmartFinancial website and even calls out the most important points in our in-depth articles in case you’re in a rush. With the belief that knowledge is power, Penny informs and educates while encouraging you to do the smartest thing of all: Compare prices before you buy insurance! Why pay more than you have to? Penny may look cute and cuddly but is a warrior when it comes to saving people money on insurance!
Our Impact
300+
SmartFinancial Employees
30m+
Insurance shoppers for 2022
50 states
Where we offer insurance
6,500+
Insurance partners
Some of the partners we work with
Meet the Team
We're a diverse group of tech savvy engineers, data scientists, insurance agents and innovative industry leaders focused on building powerful products and delivering meaningful results for our customers. If you enjoy solving big problems and achieving ambitious goals, we want you on our team.
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