Mercury vs. Cincinnati Insurance

Which insurance provider is right for you? Compare insights, coverage, and quotes from Mercury and Cincinnati.

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Mercury vs. Cincinnati: What You Need to Know

George Joseph founded Mercury General Corporation in Los Angeles with a promise to provide more affordable rates than other carriers and the best customer service in the industry. The first policy was sold in 1962 when the company had only six employees and 90 agents. Two years later Mercury Insurance opened an office in Orange County, CA. In 1966 they opened their first office in the San Fernando Valley and a year later earned an A+ rating from A.M. Best. They continued expanding in southern California with an office opening in San Diego. In 1968 Mercury established a holding company, then acquired shares of Mercury Casualty Company and made it a wholly-owned subsidiary of Mercury General Corp. They then moved into their newly opened San Jose office. In 1970, Mercury wrote $1 million in premiums in one month and grew to employ 467 agents. In 1972 they sold their first homeowners policy. In 1973 Mercury formed a subsidiary for underwriting preferred risk, thereby increasing business using a 34-page manual written by the company’s founder. In 1974, Mercury opened its first Sacramento office and by 1977, Mercury Insurance becomes the largest insurance subsidiary, producing over $1 billion in premiums by 2011. In 1978, Mercury established a Special Investigations Unit (SIU) to fight insurance fraud.

With an A+ rating from the BBB and A.M Best, Cincinnati Insurance Company has been serving its customers since 1950. The Cincinnati Insurance company was founded in 1950 by four independent agents, two of whom were brothers, John Jack Schiff and Robert Cleveland Schiff. The company operates in 13states through nearly 1,000 selected independent agencies.

Below is a list of average rates, rankings, products, and discounts for the two companies. For full company overviews, you can visit Mercury Overview and Cincinnati Insurance Overview.

Mercury vs. Cincinnati Insurance: How much are the Average Rates?

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Mercury vs. Cincinnati Insurance: Rates by Number of Vehicle

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Mercury vs. Cincinnati Insurance: Rates by Homeownership

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What is Mercury and Cincinnati Insurance Rating?

Which car insurance company is better? We've made it easy to compare companies side by side. See how Mercury and Cincinnati ranked among the industry ratings.

Year Founded19621950
Market Share1.13
A.M. Best RatingA+
BBB RatingA+A+
Financial StrengthExcellentExcellent
JD Power RankingAverage
Moody's RatingA1
Moody’s RatingBaa2
NAIC Complaint Index0.22
S&P RatingAA+

Mercury or Cincinnati: Insurance Products Offered

What coverage is available through Mercury and Cincinnati? Both insurance companies offer Auto, Home, and Umbrella insurance. Additional products from Mercury insurance also includes Commercial, Condo, and Renters insurance. Considering these two top insurance providers? Check out the list below. To view a full list of products that are available, visit Mercury and Cincinnati Insurance Insurance page.

Auto Insurance
Commercial Insurance
Condo Insurance
Home Insurance
Life Insurance
Renters Insurance
Umbrella Insurance

Mercury or Cincinnati: Ways To Save

Cincinnati offers a wide range of discounts to its policyholders, including Good Student, Healthy Living (Life Insurance), and High Deductible discounts. In contrast, Mercury also offers a few discounts that Cincinnati doesn’t, including Pay-in-Full, Occupational, and E-signature discounts. Start taking advantage of discounts offered by insurance providers like Cincinnati and Mercury insurance and save yourself some money. You can review the full list of discounts that these two companies offer below.

Anti-theft Feature DiscountGood Claim History Discount
Auto Pay DiscountGood Student Discount
E-signature DiscountHealthy Living Discount (Life Insurance)
Good Driver DiscountHigh Deductible Discount
Good Student DiscountMulti-car Policy Discount
Multi-car DiscountMulti-policy Discount
Multi-policy DiscountNew Home Discount
Occupational DiscountSafety Equipment Discount (Auto, Home, Business)
Pay-in-Full DiscountSafety Features Discount

Pros & Cons of Mercury & Cincinnati


  • Offers low rates and excellent coverage for homeowners, condo, renters, umbrella, auto, mechanical breakdown, business auto and business insurance in 13 states.
  • Cincinnati Insurance Company is dedicated to superior customer service.
  • Cincinnati has the highest ratings for financial strength.
  • For antique or collector car owners whose cars are less than 25 years old, Cincinnati Insurance is the best of very few options out there.


  • Mercury Insurance is only available in 13 states.
  • Not all discounts are available in all 13 states.
  • Cincinnati Insurance Company only operates in 13 states.

Mercury or Cincinnati Mobile Apps Options

The Mercury Mobile app is available for android. This insurance tool is where you can manage payments, view auto policy information, download ID cards and more.

The Cincinnati Insurance Mobile app is available for android and iPhones and iPads. This insurance tool is where you can manage payments, view auto policy information, download ID cards, submit glass claims, request roadside services and more.

Mercury Mobile App
iOS N/ANot Available
Android     2.7200 user reviews
Cincinnati Mobile App
iOS     4.65 user reviews
Android     3.111 user reviews

Mercury & Cincinnati Contact Info

Mercury Contact Info
Address4484 Wilshire Boulevard Los Angeles, California
Phone1 (800) 503-3724
Cincinnati Contact Info
Address600 S. Gilmore Road, Fairfield, OH 45014-5141
Phone(888) 242-8811

The statistics listed on this page are from our own in house reporting. We track and record quotes that carriers have provided based on various criteria. The rates and averages shown on this page should only be used as an estimate.

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