Dairyland vs. Allied Insurance

Which insurance carrier is right for you? Compare ratings, rates, and quotes from Dairyland and Allied.

Compare Car Insurance Rates in Your Area

Dairyland vs. Allied: What You Need to Know

Dairyland Insurance Company began as a local insurer in Wisconsin over 60 years ago and grew to have a national presence. Today, the insurance company prides itself on maintaining its midwestern roots and what it calls “small-town values.” In 1916, The Hardware Dealers MutualFire Insurance Company of Wisconsin (known today as Sentry) began writing auto insurance policies. Professor Stuart Struck formed the Dairyland Mutual Insurance Company of Wisconsin in 1953 and in 1966 The Hardware Dealers Mutual Fire Insurance Company acquiredDairyland, which sold specialty insurance to drivers who couldn’t otherwise get standard coverage due to poor driving records, little driving experience or no prior insurance. In 1975independent agents joined Dairyland and began selling motorcycle insurance. Two years later, they moved to a new headquarters in Steven Point, Wisconsin. Sentry, Dairyland’s parent company, celebrated100 years of business in 2004. The following year, Sentry acquired Viking Insurance and doubled the size of Dairyland. Sentry has over $13 billion worth of assets and a policyholder surplus of $4.1 billion. In addition to motorcycle insurance, Dairyland is known for selling non-standard SR-22/SR22/SR 22 insurance and insurance for teen drivers at affordable rates.

Allied Mutual Automobile Association was formed by Harold Evans in 1929. After years of operating as a standalone brand, Allied Insurance became Nationwide in 1998. Policies, documents, bills and account statements for Allied customers are now featuring the Nationwide name and logo.

Today, Nationwide is a Fortune 100 company with a full range of insurance and financial services across the country, including car, motorcycle, boat, homeowners, pet, farm, life and commercial insurance, annuities, mortgages, mutual funds, pensions, long-term savings plans, and specific health services.

Below is a list of average rates, rankings, products, and discounts for the two companies. For full company overviews, you can visit Dairyland Overview and Allied Overview.

Dairyland vs. Allied: How much are the Average Rates?

Below is a list of the average rates that drivers typically pay with Dairyland and Allied. On average, Dairyland charges approximately $114.87 per month while Allied comes in at around $248.81 per month. For Dairyland, the cheapest state average is Oregon at $0.00 per month and the most expensive is South Carolina at $369.33 per month. For Allied, the cheapest state average is Washington at $134.08 per month and the most expensive is California at $309.41 per month.


Average Rate


Average Rate


Average Rate

State Dairyland Allied
Alabama $337.28 -
California- $309.41
Florida- $191.17
Illinois $69.06 -
Michigan- $268.28
Missouri- $142.95
Nevada $3.01 -
North Carolina $32.99 -
Oregon $0.00 -
Pennsylvania $206.88 -
South Carolina $369.33 -
Washington- $134.08

Dairyland vs. Allied: Rates by Number of Vehicle


Drivers will typically get a discount if they insure multiple vehicles. Here is a list of average rates that Dairyland and Allied typically charge for drivers who have more than 1 vehicle.

Number of Vehicles Dairyland Allied
2 Vehicles $74.12 $334.93
1 Vehicle $118.77 $242.47

Dairyland vs. Allied: Rates by Homeownership


Drivers who own their home rather than rent can sometimes get a small discount. We found that on average Dairyland charges $113.58 per month and Allied charges $238.52 per month for customers who own their home.

Own/Rent Dairyland Allied
Own $113.58 $238.52
Rent $115.13 $251.75

What is Dairyland and Allied Insurance Rating?

Which car insurance company is better? We've made it easy to compare companies side by side. See how Dairyland and Allied ranked among the industry ratings.

Year Founded19531925
Market Share.06%2.7%
BBB RatingA+A+
Financial StrengthVery Good.Excellent
JD Power RankingN/AAbout Average
Moody’s RatingN/AA1
NAIC Complaint Index0.38
NAIC Complaint Ratio2.68
S&P RatingN/AA+

Dairyland or Allied: Insurance Products Offered

What coverage is available through Dairyland and Allied? Both insurance companies offer Auto and Motorcycle insurance. Additional products from Allied insurance also includes Commercial, Condo, Farm, Health, Home, Life, Pet, Renters, RV, SR22/FR44, and Umbrella insurance. Considering these two top insurance providers? Check out the list below. To view a full list of products that are available, visit Dairyland and Allied Insurance page.

Auto Insurance
Commercial Insurance
Condo Insurance
Farm Insurance
Health Insurance
Home Insurance
Life Insurance
Motorcycle Insurance
Pet Insurance
Renters Insurance
RV Insurance
Umbrella Insurance

Dairyland or Allied: Ways To Save

Dairyland offers a wide range of discounts to its policyholders, including Anti-theft, Defensive Driving, and Homeowners discounts. Allied also offers a few discounts that Dairyland doesn’t including SmartRide, Passive Occupant Restraint, and Paperless Documents discounts. Start taking advantage of discounts offered by insurance providers like Allied and Dairyland insurance and save yourself some money. You can review the full list of discounts that these two companies offer below.

Advanced Quote DiscountAccident Forgiveness
Anti-theft DiscountAccident-free Discount
Defensive Driving DiscountAdvance Quote Discount
Homeowners DiscountAffinity Car Insurance Discounts
Multi-car DiscountAllied Rewards
Payment Frequency DiscountAnti-theft Discount
Transfer DiscountDefensive Driving Discount
Easy Pay Discount
Farm Bureau Discount
Good Student Discount
Long-term Policyholder Discount
Minor Violation Forgiveness
Multi-policy Discounts
Nationwide Family Plan
New Vehicle
Paperless Documents
Passive Occupant Restraint Discount
SmartRide Discount

Pros & Cons of Dairyland & Allied


  • Insurance for nonstandard and/or high-risk drivers at reasonable prices.
  • Up to 20% off when you bundle home, auto, life, and other policies.
  • Minor violation forgiveness.
  • Accident Forgiveness.
  • Vanishing deductible.


  • While rates are often lower than other carriers, insuring high-risk/nonstandard drivers is not cheap.
  • High rates for people with an imperfect driving history.
  • Credit check in most states.

Dairyland or Allied Mobile Apps Options

The Dairyland app is available for iOS and Android. This is where customers can access self-service options here and pay bills.

The Allied Mobile App is the Nationwide Mobile App for Android, iPhone, and iPad. This app lets you access accounts using a fingerprint and facial login to a dashboard. You make payments, manage payment methods and save or share ID cards with drivers on your policy. You can also file a claim and check on its status. The app comes fully equipped to connect with roadside assistance too.

Dairyland Mobile App
iTunes     3.434 user reviews
Google Play     3.6208 user reviews
Allied Mobile App
iOS     3.62,922 user reviews
Android     4.31.4K user reviews

Dairyland & Allied Contact Info

Dairyland Contact Info
Address1800 North Point Drive, Stevens Point, WI 54481
Phone1 (844) 242-4468
Allied Contact Info
Address1100 Locust Street, Des Moines, IA 50391-1100
Phone1 (800) 532-1436

The statistics listed on this page are from our own in house reporting. We track and record quotes that carriers have provided based on various criteria. The rates and averages shown on this page should only be used as an estimate.

Compare Insurance Rates for Free.

Answer a few questions and let Penny find the best rates in your area.