Dairyland vs. Safeauto Insurance

Which insurance company is right for you? Compare savings, price, and quotes from Dairyland and Safeauto.

Compare Car Insurance Rates in Your Area

Dairyland vs. Safeauto: What You Need to Know

Dairyland Insurance Company began as a local insurer in Wisconsin over 60 years ago and grew to have a national presence. Today, the insurance company prides itself on maintaining its midwestern roots and what it calls “small-town values.” In 1916, The Hardware Dealers MutualFire Insurance Company of Wisconsin (known today as Sentry) began writing auto insurance policies. Professor Stuart Struck formed the Dairyland Mutual Insurance Company of Wisconsin in 1953 and in 1966 The Hardware Dealers Mutual Fire Insurance Company acquiredDairyland, which sold specialty insurance to drivers who couldn’t otherwise get standard coverage due to poor driving records, little driving experience or no prior insurance. In 1975independent agents joined Dairyland and began selling motorcycle insurance. Two years later, they moved to a new headquarters in Steven Point, Wisconsin. Sentry, Dairyland’s parent company, celebrated100 years of business in 2004. The following year, Sentry acquired Viking Insurance and doubled the size of Dairyland. Sentry has over $13 billion worth of assets and a policyholder surplus of $4.1 billion. In addition to motorcycle insurance, Dairyland is known for selling non-standard SR-22/SR22/SR 22 insurance and insurance for teen drivers at affordable rates.

SafeAuto is an independently owned property and casualty car insurance carrier based in Columbus, Ohio. Since 1993, SafeAuto has been specializing in providing affordable, state-minimum auto insurance and full comprehensive and collision policies. SafeAuto provides a Certificate of Financial Responsibility (CFR) in the form of an SR22, SR22A or FR44 for customers who need to provide a CFR to a court or state government agency. The company also offers motorcycle, renters, homeowners, business, health, supplemental, dental, accident, life, mechanical repair insurance and more (see full list below). SafeAuto is a leader in direct-to-consumer, minimum-limit coverage across 17 states: Arizona, California, Georgia, Illinois, Indiana, Kansas, Kentucky, Louisiana, Mississippi, Missouri, Ohio, Oklahoma, Pennsylvania, South Carolina, Tennessee, Texas, and Virginia. The company has service call centers that are open at all hours, every day, including holidays. Customers can also access their insurance information easily using the SafeAuto Insurance Mobile App.

Below is a list of average rates, rankings, products and discounts for the two companies. For full company overviews, you can visit Dairyland Overview and Safe Auto Overview.

Dairyland vs. Safe Auto: How much are the Average Rates?

Below is a list of the average rates that drivers typically pay with Dairyland and Safe Auto. On average, Dairyland charges approximately $114.87 per month while Safe Auto comes in at around $276.42 per month. For Dairyland, the cheapest state average is Oregon at $0.00 per month and the most expensive is South Carolina at $369.33 per month. For Safe Auto, the cheapest state average is Illinois at $228.82 per month and the most expensive is Texas at $357.69 per month.


Average Rate

Safe Auto

Average Rate


Average Rate

State Dairyland Safe Auto
Alabama $337.28 -
Illinois $69.06 $228.82
Missouri- $246.30
Nevada $3.01 -
North Carolina $32.99 -
Oregon $0.00 -
Pennsylvania $206.88 -
South Carolina $369.33 $295.83
Texas- $357.69

Dairyland vs. Safe Auto: Rates by Number of Vehicle


Drivers will typically get a discount if they insure multiple vehicles. Here is a list of average rates that Dairyland and Safe Auto typically charge for drivers who have more than 1 vehicle.

Number of Vehicles Dairyland Safe Auto
2 Vehicles $74.12 $359.43
1 Vehicle $118.77 $254.92

Dairyland vs. Safe Auto: Rates by Homeownership


Drivers who own their home rather than rent can sometimes get a small discount. We found that on average Dairyland charges $113.58 per month and Safe Auto charges $277.30 per month for customers who own their home.

Own/Rent Dairyland Safe Auto
Own $113.58 $277.30
Rent $115.13 $275.89

What is Dairyland and Safeauto Insurance Rating?

Which car insurance company is better? We've made it easy to compare companies side by side. See how Dairyland and Safeauto ranked among the industry ratings.

Comparison Dairyland Safeauto
Year Founded 1953 1993
Market Share 0.6% 1.8%
BBB Rating A+ A+
Financial Strength Very Good
NAIC Complaint Index 2.68 1.74

Dairyland or Safeauto: Insurance Products Offered

What coverage is available through Dairyland and Safeauto? Both insurance companies offer Auto, Motorcycle, and SR22/FR44 Insurance. Additional products from Safeauto insurance also includes Commercial, Health, Home, Life, and Renters Insurance. Considering these two top insurance providers? Check out the list below. To view a full list of products that are available, visit Dairyland and Safe Auto Insurance page.

Insurance Dairyland Safeauto
Auto Insurance
Commercial Insurance
Health Insurance
Home Insurance
Life Insurance
Motorcycle Insurance
Renters Insurance

Dairyland or Safeauto: Ways To Save

Safeauto offers a wide range of discounts to its policyholders, including Good Student, Homeowner, and Multi-vehicle discounts. Dairyland also offers a few discounts that Safeauto doesn’t including Transfer, Payment Frequency, and Multi-car discounts. Start taking advantage of discounts offered by insurance providers like Safeauto and Dairyland insurance and save yourself some money. You can review the full list of discounts that these two companies offer below.

Dairyland Safeauto
Advanced Quote Discount Driver Improvement Course Discounts
Anti-theft Discount Good Student Discount
Defensive Driving Discount Homeowner Discount
Homeowners Discount Multi-vehicle Discount
Multi-car Discount New Business Transfer
Payment Frequency Discount
Transfer Discount

Pros & Cons of Dairyland & Safeauto


  • Insurance for nonstandard and/or high-risk drivers at reasonable prices.
  • Affordable state-minimum car insurance.
  • R22, SR22A or FR44 as Certificate of Financial Responsibility available.


  • While rates are often lower than other carriers, insuring high-risk/nonstandard drivers is not cheap.
  • On average, premiums through SafeAuto cost more than some competitors.

Dairyland or Safeauto Mobile Apps Options

The Dairyland app is available for iOS and Android. This is where customers can access self-service options here and pay bills.

The SafeAuto app is available for iOS and Android. This insurance concierge allows you to see your insurance information and pay premiums.

Dairyland Mobile App
iTunes     3.434 user reviews
Google Play     3.6208 user reviews
Safeauto Mobile App
iOS     4.826.6K user reviews
Android     1.845 user reviews

Dairyland & Safeauto Contact Info

Dairyland Contact Info
Address1800 North Point Drive, Stevens Point, WI 54481
Phone1 (844) 242-4468
Safeauto Contact Info
Address4 Easton Oval, Columbus, Ohio 43219
Phone1 (614) 456-2940

The statistics listed on this page are from our own in house reporting. We track and record quotes that carriers have provided based on various criteria. The rates and averages shown on this page should only be used as an estimate.

Compare Insurance Rates for Free.

Answer a few questions and let Penny find the best rates in your area.