Blue Cross Blue Shield vs. Cigna Insurance

Which health insurance company is the best option for you and your family? Compare Blue Cross Blue Shield and Cigna side by side.

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In this Blue Cross Blue Shield vs. Cigna comparison, Blue Cross Blue Shield (BCBS) emerges as the superior health insurance company for several key reasons. BCBS offers coverage in all 50 states, boasts a larger in-network provider base and is accepted by most healthcare facilities in the U.S.

Key Takeaways

  • BCBS’s network of 2 million providers is larger than Cigna’s network of 1.5 million providers.
  • Cigna individual and family plans are available in only 11 states, whereas BCBS serves families in all 50 states.
  • In a J.D. Power customer satisfaction study for commercial health plans, BCBS scored higher than Cigna across most regions.
  • While both companies offer a range of plan types and digital platforms for policy management, BCBS's broader availability and higher customer satisfaction make it the more favorable choice for most individuals and families.

Blue Cross Blue Shield History

Blue Cross was formed in 1929 as a partnership between Baylor University Hospital and its patients to make healthcare more affordable and accessible. The initial payment plan set up by Baylor University Hospital consisted of a 50-cent prepay each month for up to 21 days of hospitalization per year. The program's success led to enrollment by employees in other professions across Dallas.[1]

Cigna History

Cigna traces its roots back to 1792 when a group of citizens formed the Insurance Company of North America (INA). In 1982, INA combined with the Connecticut General Life Insurance Company to form Cigna as we know it today.[2]

Blue Cross Blue Shield vs. Cigna: Quick Glance

Comparison

BCBS

Cigna

Coverage Options

CDHP, EPO, FSA, HDHP, HMO, HMO-POS, HSA, Indemnity, Medicaid, Medicare, POS and PPO

CDHP, EPO, FSA, HDHP, HMO, HMO-POS, HSA, Indemnity, Medicaid, Medicare, POS and PPO

Availability

50 states for individual/family plans

Arizona, Colorado, Florida, Georgia, Illinois, Indiana, Mississippi, North Carolina, Tennessee, Texas, Virginia

Coverage Limit

Varies

Varies

Deductible

Varies

Varies

Maximum Annual Benefit

Varies

Varies

Waiting Period

Varies

Varies

Providers In-Network

2 million

1.5 million

Covers Telehealth

Yes

Yes (depending on plan and location)

Policy Management

Mobile app, online account, phone

Mobile app, online account, phone

Blue Cross Blue Shield Pros and Cons

Pros

Cons

Individual and family plans available in all 50 states

Medicare Advantage (MA) plans are not available in all states

Provider network of 2 million

 

Accepted by 80% of doctors and 90% of hospitals in the U.S.[3]

 

Cigna Pros and Cons

Pros

Cons

Provider network of 1.5 million

Limited availability

Offers individual health insurance plans and group health insurance

Consistently ranked lower than BCBS for customer satisfaction in several regions in a recent J.D. Power study[5]

Dental plans are available in all states except Massachusetts[4]

 

Blue Cross Blue Shield vs. Cigna: Plan Structures

Blue Cross Blue Shield and Cigna are on even footing, offering several health insurance products, including HMO, PPO and POS options. They also offer specialized plans, including CDHP, EPO, and HDHP. Both companies offer additional services, including FSA, HMO-POS, HSA, Indemnity, Medicaid, and Medicare. They cater to individuals and families, offering group plans through employers, as well as vision and dental insurance.

Plan

Blue Cross Blue Shield

Cigna

Individual & Family

✓

✓

Medicare

✓

✓

Medicaid

✓

✓

Dental

✓

✓

Vision

✓

✓

Small Business

✓

✓

Self-employed

✓

✓

Short-term

✓

✓

Student

✓

✓

Indemnity

✓

✓

Blue Cross Blue Shield vs. Cigna: Plan Availability

BCBS beats out Cigna by a wide margin, offering individual and family plans across all 50 states.[4] Meanwhile, Cigna sells medical plans in the following 11 states:[6]

  1. Arizona
  2. Colorado
  3. Florida
  4. Georgia
  5. Illinois
  6. Indiana
  7. Mississippi
  8. North Carolina
  9. Tennessee
  10. Texas
  11. Virginia

It is worth noting that Cigna dental plans, on the other hand, are widely accessible, with coverage available in all states except Massachusetts.[6]

Blue Cross Blue Shield vs. Cigna: In-Network Providers

BCBS takes the gold in this leg of the Cigna vs. Blue Cross Blue Shield competition with an impressive 2 million providers. However, Cigna remains impressive, boasting a provider network of 1.5 million providers worldwide.[4][7]

Blue Cross Blue Shield vs. Cigna: Cost

Rates for health insurance are personalized and vary based on factors like age and lifestyle. Both companies use standard tiers (bronze to platinum) to determine costs, where bronze has the highest out-of-pocket costs but the lowest premiums and platinum has the opposite.

health insurance tiers

Blue Cross Blue Shield vs. Cigna: Coverage Limits

Like all health insurance companies, both Blue Cross Blue Shield and Cigna are required to offer unlimited coverage for essential health benefits. These include outpatient and inpatient treatments, emergency care, laboratory work, mental health support, maternity and pediatric care, medication, chronic disease management and rehabilitation equipment.

Blue Cross Blue Shield vs. Cigna: Policy Management

Both Blue Cross Blue Shield and Cigna offer digital platforms and mobile applications that enable users to manage their policies, search for healthcare providers, and track claims. The user experience for these apps can vary depending on the location.

For example, Cigna has the same Apple App Store star rating as Blue Shield of California and Florida Blue, but its star rating is higher than BCBS of Illinois. Meanwhile, Cigna has a lower Google Play Store star rating than both Blue Shield of California and Florida Blue, but still places higher than BCBS of Illinois.

Company

Google Play Store

Apple App Store

Cigna

4.2/5[8]

4.8/5[9]

Blue Cross and Blue Shield of Illinois

1.6/5[10]

1.4/5[11]

Blue Shield of California

3.6/5[12]

4.8/5[13]

Florida Blue

4.7/5[14]

4.8/5[15]

Blue Cross Blue Shield vs. Cigna: Medical Loss Ratio

The Medical Loss Ratio (MLR) is a measure that indicates the percentage of premium income an insurance company spends on medical care and service quality improvement. Legally, insurers must allocate at least 80% of individual plan premiums and 85% of group plan premiums to healthcare services. If they fall short, they are required to issue rebates to their policyholders.[16]

Blue Cross Blue Shield consists of independent regional entities, so MLR rebates may vary by state and year. For instance, BCBS of Texas did not issue rebates for the 2023 MLR reporting year, whereas BCBS of Massachusetts will be issuing rebates to 17,800 individuals and 19,800 small group employers.[17][18] However, Cigna’s MLR ratio in 2023 was 81.3%, so no MLR rebates were issued for that year.[19]

Blue Cross Blue Shield vs. Cigna: Enrollment Process

To purchase a BCBS or Cigna plan from your state’s health insurance marketplace, you will need to enroll during open enrollment in the fall or winter:[20]

Open Enrollment Period

Coverage Start Date

Nov. 1 to Dec. 15

Jan. 1

Dec. 16 to Jan. 15

Feb. 1

If you miss open enrollment, it’s still possible to purchase an ACA plan any time of the year if you experience a qualifying life event. Qualifying life events trigger what’s called a special enrollment period, such as changing jobs, moving to a new zip code, having a child and more.

For those looking to enroll in a Medicare Advantage plan, there are separate Medicare enrollment periods.[21]

3 months before you turn 65 to 3 months after

  • Enroll in a Medicare Advantage plan (if you have both Medicare Part A and B)

October 15 to December 7 for coverage starting on January 1

  • Switch from Original Medicare to a Medicare Advantage plan
  • Switch from one Medicare Advantage plan to another Medicare Advantage plan

January 1 to March 31 for coverage starting on the 1st of the month after the company receives your request

  • Switch from one Medicare Advantage plan to another Medicare Advantage plan
  • Drop your Medicare Advantage plan and return to Original Medicare

Blue Cross Blue Shield vs. Cigna: Policyholder Experience

In the Cigna Health Insurance vs. Blue Cross Blue Shield race, the two are close, with BCBS slightly edging ahead of Cigna in some rankings.

Company

Blue Cross Blue Shield Rating

Cigna

BestCompany

2.0/5[22]

2.5/5 stars[23]

Affordable Health Insurance

4.6/5[24]

4.2/5[25]

BBB

1.14/5[26]

1.04/5[27]

In a 2025 J.D. Power study that measured commercial health plan member satisfaction, BCBS outperformed Cigna in several regions. In 18 of the 22 regions where BCBS and Cigna were both among the top companies, a BCBS company ranked higher than Cigna. That said, since BCBS is a collection of multiple companies, there were some cases in which Cigna ranked below one BCBS company but higher than another.[5]

How To File Claims With Blue Cross Blue Shield and Cigna

When you see an in-network healthcare provider, they usually manage the insurance claims process on your behalf. However, if you use out-of-network services, you'll need to file the insurance claim yourself. Both Cigna and Blue Cross Blue Shield have designated forms for submitting these claims, which should be mailed to the specified address. You can also track the status of your claim through your insurer's online portal or mobile app.

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FAQs

Is Cigna the same as UnitedHealthcare?

Cigna and UnitedHealthcare are two different health insurance companies, each with its own provider network and plan availability.

Is Cigna Healthcare any good?

Whether or not Cigna is good can be subjective. For instance, in a 2025 J.D. Power study, Cigna ranked lower overall in terms of customer reviews compared to BCBS companies but did rank higher in select regions.[5]

Is Blue Shield different from Blue Cross Blue Shield?

Blue Shield is a part of the Blue Cross Blue Shield Association. There are 33 locally operated companies within the association, with BCBS trademarks and names in over 170 countries.[4]

Sources

  1. Blue Cross Blue Shield. “History of Health Care.” Accessed May 28, 2025.
  2. The Cigna Group. “Milestones.” Accessed May 28, 2025.
  3. Blue Cross Blue Shield. “Largest Network.” Accessed May 28, 2025.
  4. Blue Cross Blue Shield. “The Blue Cross and Blue Shield System.” Accessed May 28, 2025.
  5. J.D. Power. “2025 U.S. Commercial Member Health Plan Study.” Accessed May 28, 2025.
  6. Cigna. “Cigna Healthcare’s 2025 Footprint,” Page 1. Accessed May 28, 2025.
  7. Cigna. “Cigna FlexAssure.” Accessed May 28, 2025.
  8. Google Play. “myCigna.” Accessed May 28, 2025.
  9. Apple App Store. “myCigna.” Accessed May 28, 2025.
  10. Google Play Store. “BCBSIL.” Accessed May 28, 2025.
  11. Apple App Store. “BCBSIL.” Accessed May 28, 2025.
  12. Google Play Store. “Blue Shield of California.” Accessed May 28, 2025.
  13. Apple App Store. “Blue Shield of California.” Accessed May 28, 2025.
  14. Google Play Store. “Florida Blue.” Accessed May 28, 2025.
  15. Apple App Store. “Florida Blue.” Accessed May 28, 2025.
  16. Centers for Medicare & Medicaid Services. “Medical Loss Ratio.” Accessed May 28, 2025.
  17. Blue Cross and Blue Shield of Texas. “Affordable Care Act (ACA) 2023 Medical Loss Ratio (MLR) Rebates.” Accessed May 28, 2025.
  18. Blue Cross Blue Shield of Massachusetts. “MLR Rebate FAQ Brokers Accounts 2024,” Page 1. Accessed May 28, 2025.
  19. The Cigna Group. “The Cigna Group Reports Strong Fourth Quarter and Full Year 2023 Results, Raises 2024 Adjusted EPS Outlook, and Increases Dividend,” Page 5. Accessed May 28, 2025.
  20. Healthcare.gov. “When Can You Get Health Insurance?” Accessed May 28, 2025.
  21. Medicare.gov. “Joining a Plan.” Accessed May 28, 2025.
  22. BestCompany. “Blue Cross Blue Shield.” Accessed May 28, 2025.
  23. BestCompany. “Cigna.” Accessed May 28, 2025.
  24. Affordable Health Insurance. “Blue Cross Blue Shield Review.” Accessed May 28, 2025.
  25. Affordable Health Insurance. “Cigna Health Insurance Review.” Accessed May 28, 2025.
  26. Better Business Bureau. “Blue Cross & Blue Shield.” Accessed May 28, 2025.
  27. Better Business Bureau. “Cigna.” Accessed May 28, 2025.

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