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PURE Insurance: Overview
PURE Insurance was founded in 2006 and insures high net-worth individuals and families.
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About PURE Insurance
PURE insurance focuses on high net-worth individuals to create specialized insurance solutions. Policies are broad and flexible and tailored to individual needs. CEO Ross Buchmueller has a career that spans more than 30 years of focus on specialized property and casualty needs of high net-worth individuals and families. He was at Chubb Group for more than a decade and founded AIG’s Private Client Group, serving as its president for more than six years. In 2006, he and colleagues Martin Hartley and Jeffrey Paraschac set out to create an insurance company with a reduced conflict between shareholders and policyholders while providing exceptional coverage, service, and savings. The holding company for the PURE Group of Insurance Companies is called Privilege Underwriters. PURE stands for Privilege Underwriters Reciprocal Exchange. Pure insurance recapitalized equity investments from funds managed by Stone Point Capital, KKR and the management team in 2015. Tokio Marine Holdings Inc. bought Privilege Underwriters Inc and PURE Group for $3.1 billion in October 2019. The acquisition closed the first quarter of 2020. The company is expended to expand and diversify its international business. PURE has a 96% member retention rate and an industry-leading Net Promoter Score. The company has been growing rapidly and has a premium volume in excess of $400 million.
PURE Insurance Facts & Ratings
| Year Founded | 2006 |
| Financial Strength | Excellent |
| BBB | A+ |
PURE Insurance Mobile App Rating
PURE Insurance does not currently have a mobile app.
Pros & Cons of PURE Insurance
- PURE is the top choice for affluent and high net-worth individuals and families.
- Boasts financial strength.
- Offers concierge services that make everything easy to do.
- PURE only covers New York, New Jersey, Connecticut, Rhode Island, Texas, South Carolina, Maryland, Washington D.C., Georgia, Alabama, Mississippi, North Carolina, Massachusetts, South Dakota, Arizona, and Oklahoma.
Common Questions about PURE Insurance
Who owns PURE Insurance?
Tokio Marine Holdings Inc. bought Privilege Underwriters Inc and PURE Group for $3.1 billion in October 2019.
What does PURE Member Advocates® do?
Member advocates at PURE Insurance work with you before, during and after a claim. They help you arrange everything to get your situation back to normal.
Who qualifies for PURE insurance?
PURE Insurance insures high net-worth individuals and families...
What is PURE360™?
The PURE360™ is a concierge-level service that helps members prevent losses and determine a fair replacement cost of their home.
Does PURE Insurance have car rental coverage?
With Extended Transportation Expenses coverage, if your car’s getting repaired, you’ll have a rental of the same kind and quality brought to you. If your car breaks down more than 50 miles from home, the coverage can be applied to hotel accommodations, meals and additional travel expenses up to $5,000 without a deductible.
How does PURE Insurance Smart Pricing work?
You can receive discounts and lower premiums by insuring more cars than drivers, keeping a child’s vehicle at home while they are away at college, limiting the days you drive your collector car and any other decisions that reduce risk.
Does PURE Insurance have accident forgiveness?
Yes, if you have a clean driving record, your first claim is paid and will not impact renewal rates.
What is the PURE Insurance Extended Transportation Expenses program?
If your car’s getting repaired, you’ll have a rental of the same kind and quality brought to you. If your car breaks down more than 50 miles from home, the coverage can be applied to hotel accommodations, meals and additional travel expenses up to $5,000 without a deductible.
Does PURE Insurance have gap coverage?
Yes, if you have a total loss, PURE will pay the difference if you still owe money on the totaled car.
Does PURE Insurance roadside services count as a claim?
With Unlimited Roadside Assistance, you will have 24/7 assistance with towing, tire replacement, lockouts, and breakdowns. Coverage is included and unlimited for disablements resulting from covered losses. You can purchase an extension for other disablements as well. No, it doesn’t count as a claim.
How much does PURE Home insurance cover jewelry?
PURE offers Jewelry, Art & Collections Insurance, which has flexible coverage options, concierge assistance and protection against market increases. You have up to 90 days to schedule new items. For losses, PURE pays losses up to 150% of the item’s schedule value. Coverage is available up to $50,000 for jewelry that is lost, misplaced or stolen.
What is a Waiver of Deductible by PURE Home Insurance?
It means that you won’t have to pay the deductible if you’re covered for the loss. If you carry a deductible of $25,000 or less and experience a covered loss exceeding $50,000, PURE will waive that deductible.
How does PURE Guaranteed Replacement work?
Yes, PURE offers Guaranteed Replacement. High-value homes need guaranteed replacement coverage, which pays the cost of rebuilding a home even when it exceeds coverage limits.
How much does a member save on PURE Home Insurance?
How much does a member save on PURE Home Insurance?
PURE Insurance Products
| Auto Insurance | Homeowners Insurance |
| Condo and Co-op Insurance | Personal Excess Insurance |
| Jewelry, Art & Collections | Fraud & Cyber Fraud |
| Watercraft | Flood |
| PURE Home Systems Protection | Coverage for High-Risk Home Provided Through PURE Programs |
PURE Auto Insurance Coverage
Bodily Injury Liability
This form of coverage is required in every state. It covers bodily injuries to a third party in an accident that was deemed your fault.
Property Damage Liability
This form of coverage is required in every state. It covers property damage and loss of use to a third party.
Comprehensive Coverage
This coverage pays for damages and loss other than that caused by a collision. It is subject to a deductible.
Collision Coverage
his coverage pays for damages and loss caused by impact with another automobile, object or person. It is subject to a deductible.
Accident Forgiveness
If you have a clean record, the first accident claim is paid with no penalties at renewal.
Agreed Value Coverage
You can replace a totaled vehicle with one of the same kind and quality, based on an agreed-upon fixed amount due in the event of a total loss, regardless of depreciation and without a deductible.
Loan/Lease Gap Coverage
If you have a total loss, Pure will pay the difference if you still owe money on the totaled car.
Worldwide Coverage
If you rent or borrow a vehicle anywhere in the world (up to 90 days), your policy covers both property and liability damage.
Extended Transportation Expenses
If your car’s getting repaired, you’ll have a rental of the same kind and quality brought to you. If your car breaks down more than 50 miles from home, the coverage can be applied to hotel accommodations, meals and additional travel expenses up to $5,000 without a deductible.
Original Replacement Parts
Your car will be repaired according to the highest standards, including original equipment manufacturers’ (OEM) parts, regardless of wear and tear on existing parts.
Protection from the Uninsured
If you are in an accident with an at-fault uninsured driver, your collision coverage will apply without a deductible. With Pure’s Personal Excess Liability policy, you can purchase additional Uninsured Motorists limits up to $10 million.
Unlimited Roadside Assistance
You will have 24/7 assistance with towing, tire replacement, lockouts, and breakdowns. Coverage is included and unlimited for disablements resulting from covered losses. You can purchase an extension for other disablements as well.
Smart Pricing
You can receive discounts and lower premiums by insuring more cars than drivers, keeping a child’s vehicle at home while they are away at college, limiting the days you drive your collector car and any other decisions that reduce risk.
Discounts
| More Cars Than Drivers Discount | Clean Loss History Discount |
| Multiple Policy Discounts | Seasonal Use Discount |
| Jewelry Appraisal Discount | Storage Discount |
| 5% Discount on Homeowners with Flood Policy | Gated Community Discount |
| Impact-resistant Windows and Roofing Discount | Central Burglar/Fire Alarm Discount |
Pure Companies Grp Auto Insurance Rates by State
Pure Companies Grp Auto Insurance Rates by Vehicle
| Number of Vehicles | Avg Monthly Rate |
|---|---|
| Rates Not Currently Available | |
Pure Companies Grp Auto Insurance Rates by Homeownership
| Own/Rent | Avg Monthly Rate |
|---|---|
| Rates Not Currently Available | |
PURE Insurance Contact Info
| Address | PO Box 480, Elmsford, NY 10523 |
| Phone | 1 (888) 813-7873 |
| Website | https://www.pureinsurance.com/ |
| https://www.facebook.com/PUREinsuranceUS/ | |
| Youtube | https://www.youtube.com/user/puremktg/ |
| https://twitter.com/PUREinsurance | |
| https://www.linkedin.com/company/pure-group-of-insurance-companies/ |
Methodology
The statistics listed on this page are from our own in house reporting. We track and record quotes that carriers have provided based on various criteria. The rates and averages shown on this page should only be used as an estimate.
How Does Pure Compare to Other Car Insurance Companies?
Fran Majidi manages content on SmartFinancial's website. She's had nearly a decade's worth of experience writing about insurance-related topics. Prior, she was an arts and entertainment editor in New York City. She has a B.A. from Barnard College and an M.F.A. in writing from The New School. She writes books under her given name, Afarin Majidi.
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